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Learn the Secrets of Sales

Understand Customer Services

Craft Perfect User Experience

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About Grow Your Retail Sales

With competition in the retail sector higher than ever before, Grow Your Retail Sales will help your retail business race ahead of competitors. 

From the vast learnings during this programme, we want you to connect, consult and conclude with every customer in a way that makes the customer feel special. 

Ultimately, this course has everything you need to understand the connection between outstanding customer service and substantial sales growth – leading to a lasting impression and customer loyalty.

SEE MODULE BREAKDOWN HERE
Learn how to
  • Increase Sales
  • Make the customer feel special
  • Increase customer loyalty
Why Grow Your Retail Sales?

The world has changed dramatically after the Covid-19 pandemic. Customers have changed their buying habits and online spending has grown on the back of that.

But people are people, so shopping in-store will forever play the biggest part in the overall retail mix. However, customer experience is now the new battleground, which means that your customer’s in-store experience is now more important than ever. 

This course will show you how to deliver great experiences day in, and day out.

Download an eBrochure for the course!
This is not just a retail sales course

The course will provided a holistic view about sales by focusing on essential vertical skills that will help you become a M shaped professional.

Read more about Retail Sales
Discover about
  • Psychology of decision-making
  • Objection Handling
  • Sucess through link-selling

Meet your course creator, Alan O’Neill

With over 30 years of experience from the boardroom to the front line, Alan O’Neill has collaborated with some of the most iconic brands in retail, from food to fashion, luxury to mass-market, including Ann Summers, ARI, Brown Thomas, Circle K, Dubai Duty Free, Dunnes, Fenwick, Fortnum & Mason, Harrod’s, Jimmy Choo, Londis, Mace, Selfridges and Spar.  

Working across the globe, Alan has a reputation for making the complex simple – being down-to-earth and practical – with a commercial focus that brings everything back to the customer.

The Dublin native has written several books about customer experience and driving a culture of selling through an organisation, including ‘Premium Is The New Black’ and ‘Culture Matters’. 

He writes regular columns for the Sunday Independent, Gulf Business and The Telegraph, amongst others. 

Module breakdown

Gain insights to the course structure

Preparing for Retail Success

In this module, we look at the different models that can help prepare you for success in the workplace. You will also learn how great customer service, experience and sales go hand-in-hand in the long run.

8-Step Selling Ceremony

In this part of the course, we share the eight steps used by the best retailers around the world. These steps have been used to build the right standard for their brand, linked to where they are on the competitive positioning matrix.

Preparing for Retail Success

Sales is a numbers game. When you look at your business in this way, it makes it easier to be more focused. In this module, we look at the different models that can help prepare you for success in the workplace. You will also learn how great customer service, experience and sales go hand-in-hand in the long run.

8-Step Selling Ceremony

In this part of the course, we share the eight steps used by the best retailers around the world. These steps have been used to build the right standard for their brand, linked to where they are on the competitive positioning matrix. Customer interactions can take place anytime and you should be prepared to manage customers in the best manner possible.

Store Appearance

You will learn about the importance of general housekeeping standards, merchandise and merchandising, plus the different things customer's notice once inside your store from hygiene to lighting and tidy displays.

Personal Appearance

The customer sees you and so much of their opinion comes from how you look and how available you are to answer their queries. In this section, we look at the significance of grooming and hygiene, body language, facial expressions, disciplines and greetings.

Establishing Needs

In this module, you will learn about asking the right questions, the difference between closed questions and open questions, and the importance of open-ended questions that begin with the letter W… what, where, when, which and also how.

Selling Products

Providing more than one option to choose from helps the customer make an informed decision. From this, you can narrow it down to the most appropriate and a lower number of options may help you to upsell your product.

Handling Objections

In this module, you will learn how objections are ways through which the customer hints that there is something not quite right with the product, and how open-ended questions can help handle price objections positively.

Closing the Sale

The close of the sale is the stage where your customer makes the decision to buy your product. The whole purchasing process and experience will make a lasting impression on the service provider.

Hear from the people who trusted us

I recommend Present like a Pro to anyone who wants to step up their presentations for work. I can tell from expereince, the course will help you develop a confident voice to be heard in any meetings
Jennifer JohanssonData Analyst
Jennifer Johansson
I recommend Present like a Pro to anyone who wants to step up their presentations for work. I can tell from expereince, the course will help you develop a confident voice to be heard in any meetings
Jennifer JohanssonData Analyst
Jennifer Johansson
I recommend Present like a Pro to anyone who wants to step up their presentations for work. I can tell from expereince, the course will help you develop a confident voice to be heard in any meetings
Jennifer JohanssonData Analyst
Jennifer Johansson
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Become a certified sales superstar!

Use your certificates to make a life-changing shift in your retail sales career and stay ahead of your competition. The certificate can be shared in all popular platforms upon successful completion of the entire course.

116,631 members (and counting) have advanced their careers with this course

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Frequently Asked Questions

The list price for the course per licence is €79 We are offering a special discounted price of €39 for the launch. Contact our sales team at kara@olivegroup.io for discounts on corporate bulk licenses.

Yes, you will receive a certificate when you successfully complete all modules.

This course is for all B2B and B2C organisations across the spectrum of industry.